Marketers are incredibly split on whether email marketing is a channel that’s forgiving of mistakes. Litmus spoke with several email experts about the issue and we discuss four ways that marketers can make the email channel more failure-friendly.
In this webinar, we shared our findings and advice from the 2017 State of Email so you can arm yourself and your team with knowledge to navigate these changes and build email campaigns that surprise, delight, and ultimately, convert.
In the 65th episode of The Email Design Podcast, Kevin Mandeville and Jason Rodriguez answer recent questions from the Litmus Community in a rapid fire format, including topics on Windows 10 Mail auto-linking, layouts breaking in Outlook.com, ideal email layout width size, and more. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
Understanding the nitty-gritty details that might cause your email to be sent to the spam folder is hard. Algorithms can change every day and keeping up with deliverability best practices can feel impossible.
That’s why we’ve built Litmus Spam Testing: to provide you with the insight and resources you need to identify and fix issues before you hit send—even if you aren’t a deliverability expert (yet).
Marketers are using task runners and static site generators more in their email development workflows, according to our 2017 State of Email Workflows report. Lee Monroe of Mailgun by Rackspace explains how these tools can help email marketers.
Email Design Podcast #64: The Future of Thunderbird Email Development and Microsoft Windows Email in VR
In the 64th episode of The Email Design Podcast, hosts Kevin Mandeville and Jason Rodriguez talk about the future of Thunderbird development under the Mozilla Foundation, Microsoft introducing a new design system, Windows email in virtual reality, and more. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
Ashley Morse, Email Designer & Developer at Lenovo, shares how her team uses Litmus to cut email testing and production time in half, increase productivity, and get quality emails out the door, faster.
In the 63rd episode of The Email Design Podcast, Kevin Mandeville and Jason Rodriguez host their first ever live podcast from Litmus HQ in Cambridge, MA for an “ask us anything” edition. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
Gmail is a headache for people who make and send email. A major update to the Gmail rendering engine rolled out support for embedded styles and media queries. However, post-update there still remains a lot of rendering fragmentation, causing a lot of confusion in the email community.
In this webinar, Product Manager and resident email hacker Kevin Mandeville provides a detailed walk through Gmail rendering, covering key aspects of the update.
At the beginning of May 2017, Samsung devices accounted for over 50% of the Android device market share, making the Samsung the most popular Android device manufacturer in the world. With this level of popularity, you’re likely to have some Samsung device owners in your subscriber list.
Now you can see just how many of your subscribers use a Samsung device to open email with Litmus’ Email Analytics.